{"id":154,"date":"2018-03-12T01:04:01","date_gmt":"2018-03-12T01:04:01","guid":{"rendered":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/?p=154"},"modified":"2018-07-16T09:02:06","modified_gmt":"2018-07-16T09:02:06","slug":"marketing","status":"publish","type":"post","link":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/2018\/03\/12\/marketing\/","title":{"rendered":"M\u00e0rqueting"},"content":{"rendered":"<p>El m\u00e0rqueting ha incorporat la realitat mixta, especialment la realitat augmentada, aprofitant la generalitzaci\u00f3 de l&#8217;\u00fas dels tel\u00e8fons intel\u00b7ligents i l&#8217;aparici\u00f3 de monitors de gran format a preus competitius. En el camp de la realitat virtual, el desplegament est\u00e0 sent m\u00e9s t\u00edmid, en part perqu\u00e8 l&#8217;\u00fas d&#8217;HMD encara no s&#8217;ha est\u00e8s, i en part com a conseq\u00fc\u00e8ncia d&#8217;aix\u00f2, perqu\u00e8 encara no s&#8217;aprofita tot el seu potencial. Encara que l&#8217;\u00fas dels HMD estigui previst, se sol mantenir el format audiovisual no interactiu propi d&#8217;altres mitjans m\u00e9s tradicionals.<\/p>\n<h3>Exemples:<\/h3>\n<h5>\u00abEl agua que trajo el tiempo\u00bb. Newhorizonsvr.<br \/>\nV\u00eddeo 360\u00b0 estereosc\u00f2pic. Aplicaci\u00f3 per a Oculus Rift, Samsung Gear VR i xarxes socials.<br \/>\n<a href=\"http:\/\/newhorizonsvr.com\/solan-de-cabras\/\">http:\/\/newhorizonsvr.com\/solan-de-cabras\/<\/a><\/h5>\n<h5>\u00abLemon &amp; Orange\u00bb. Exemples d\u2019aplicacions de realitat augmentada i realitat virtual per a m\u00e0rqueting.<br \/>\n<a href=\"http:\/\/lemonorange.pl\/en\/offer\/augmented-reality\/\">http:\/\/lemonorange.pl\/en\/offer\/augmented-reality\/<\/a><br \/>\n<a href=\"http:\/\/lemonorange.pl\/en\/offer\/oculus_rift\/\">http:\/\/lemonorange.pl\/en\/offer\/oculus_rift\/<\/a><\/h5>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>El m\u00e0rqueting ha incorporat la realitat mixta, especialment la realitat augmentada, aprofitant la generalitzaci\u00f3 de l&#8217;\u00fas dels tel\u00e8fons intel\u00b7ligents i l&#8217;aparici\u00f3 de monitors de gran format a preus competitius. En el camp de la realitat virtual, el desplegament est\u00e0 sent m\u00e9s t\u00edmid, en part perqu\u00e8 l&#8217;\u00fas d&#8217;HMD encara no s&#8217;ha est\u00e8s, i en part com &hellip; <\/p>\n<p class=\"link-more\"><a href=\"http:\/\/multimedia.uoc.edu\/blogs\/rx\/2018\/03\/12\/marketing\/\" class=\"more-link\">Continua llegint <span class=\"screen-reader-text\">\u00abM\u00e0rqueting\u00bb<\/span><\/a><\/p>\n","protected":false},"author":52,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-154","post","type-post","status-publish","format-standard","hentry","category-casos","entry"],"_links":{"self":[{"href":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/wp-json\/wp\/v2\/posts\/154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/wp-json\/wp\/v2\/users\/52"}],"replies":[{"embeddable":true,"href":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/wp-json\/wp\/v2\/comments?post=154"}],"version-history":[{"count":6,"href":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/wp-json\/wp\/v2\/posts\/154\/revisions"}],"predecessor-version":[{"id":309,"href":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/wp-json\/wp\/v2\/posts\/154\/revisions\/309"}],"wp:attachment":[{"href":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/wp-json\/wp\/v2\/media?parent=154"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/wp-json\/wp\/v2\/categories?post=154"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/multimedia.uoc.edu\/blogs\/rx\/wp-json\/wp\/v2\/tags?post=154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}